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Media Expo New Delhi 2022 to reflect changing trends and technologies in the physical advertising space

25 Aug 2022

With the confirmed participation of 120 companies, Media Expo New Delhi 2022 is gearing up to welcome the advertising fraternity at India Exposition Mart Limited, Greater Noida on 1st September 2022. The trade fair aims to display evolving advertising trends and technologies in signage, indoor and OOH advertising segments.

After a successful exhibition in Mumbai, Media Expo is ready for the commencement of its 49th edition at India Exposition Mart Limited, Greater Noida from 1 – 3 September 2022.

Bringing cutting-edge advertising tools and technologies all under one roof, the trade fair will showcase products from 120 companies, including Arrow, BriteJet, ColorJet, CoSign, Epson, Kao, Metamark, Mimaki, Negi Sign Systems, Olive Premium, Plasto India, Skytech, Sun Sign, Super US and Virgo ACP.

Envisioning yet another buzzing edition of Media Expo this year, Mr Raj Manek, Executive Director and Board Member, Messe Frankfurt Asia Holdings Ltd, stated: “The success of our recently held Media Expo Mumbai was an optimistic sign. It signalled gravitation towards emerging trends and technologies in the Indian advertising space. Heading for our second edition this year, we are positive that the industry gathering in New Delhi will prove highly fruitful in meeting the ever-evolving industrial demands and foster meaningful business interactions.”

Complementing ubiquitous digital ad platforms, the physical advertising space continues to be an unparalleled channel for brands to draw in their audience. With the ongoing development and upgradation of metro stations and airports, the exposure of signage and OOH advertising will become much more prevalent within this decade.

Through its three-day proceeding, Media Expo New Delhi 2022 aims to serve as a high-value sourcing and networking platform for the Indian advertising fraternity.

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Background information on Messe Frankfurt

The Messe Frankfurt Group is one of the world’s leading trade fair, congress and event organisers with their own exhibition grounds. With a workforce of 2,200 people at its headquarters in Frankfurt am Main and in 28 subsidiaries, it organises events around the world. As in the previous year, annual sales for 2021 were significantly lower owing to the COVID-19 pandemic: approximately €154 million compared with Group sales as high as €736 million in pre-pandemic 2019. We serve our customers’ business interests efficiently within the framework of our Fairs & Events, Locations and Services business fields. Sustainable business practices are a central pillar in our corporate strategy and strike a healthy balance between ecological and economic interests, social responsibility and diversity. Another of Messe Frankfurt’s strengths is its powerful and closely knit global sales network, which covers around 180 countries in all regions of the world. Our comprehensive range of services – both onsite and online – ensures that customers worldwide enjoy consistently high quality and flexibility when planning, organising and running their events. We are using our digital expertise to develop new business models. The wide range of services includes renting exhibition grounds, trade fair construction and marketing, personnel and food services. With its headquarters in Frankfurt am Main, the company is owned by the City of Frankfurt (60 percent) and the State of Hesse (40 percent).

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*Preliminary figures for 2021